DruID consolidates fan data from all digital & physical touchpoints including websites, apps, loyalty programs, e-commerce, stores, ticketing... into a single consumer identity, enabling compliance with data protection regulations and delivering enriched user profiling and powerful segmentation. Its functionalities span social login, single sign-on, consent management, dynamic registration flows, real time behavioral traceability, clustering and AI based predictions. The platform is valued for its great flexibility and is used in sectors such as sports, retail, leisure, tourism, education, and media, with clients such as Sevilla FC, RCD Mallorca, Grupo Parques Reunidos, Sprinter, Sportzone, among many others