Singapore Management University (SMU) is a leading public university in Singapore (founded in 2000). While its primary mission is education and research, SMU plays an active role in sports through:

Varsity Athletics: Competes in the Singapore University Games (SUniG) and other inter-university championships.

Sports Innovation & Business: Through programs and partnerships, SMU engages in sports business, management, and analytics education—preparing talent for the sports and fitness industries.

Facilities & Student Engagement: Provides fitness, wellness, and recreational sports opportunities to its student body.