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The Invisible Opponent: Cybersecurity in the Age of AI and Sports
Location: La Harinera: Sala Multiusos (Ground Floor) - 10/8/26, 10:25 AM - 10/8/26, 10:25 AM (Europe/Madrid)
Speakers
Alvaro Asensio Botanz
Enterprise Security Executive at Microsoft

As AI rapidly transforms athlete performance, fan engagement, media operations, and business decision-making, it is also creating new cybersecurity challenges for the sports industry. This interactive workshop will explore the emerging risks associated with AI, from deepfakes and misinformation to data privacy and AI-powered cyberattacks, while discussing practical strategies to strengthen resilience, protect digital assets, and build trust in an increasingly connected sports ecosystem.