Talks

8:30 AM

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GSIC Testing Lab

From Athletes to Innovators: Building Better Pathways for Women in Sports Tech

8:30 AM

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La Mutant

Registration & Welcome Coffee / Women Breakfast

9:20 AM

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La Mutant

Welcome

• Peggy Tng, APAC Lead, Global Sports Innovation Center

9:25 AM

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La Mutant

Institutional Welcome

• Paula Llobet, Delegate Councilor for Tourism, Innovation, Technology, Digital Agenda and Investment Capture, Valencia City Council • Iris Córdoba Mondejar, Co-Founder & Managing Director, GSIC • Luis Cervera, Director General of Sport of the Valencia Region, Generalitat Valenciana

9:47 AM

Unleashing the Power of AI in Sports

• Sebastián Lancestremere, Chairman at GSIC and Global Strategic Partnerships Director, Microsoft

10:04 AM

Building FIFA World Cup 2026: Innovation at Global Scale

• Sameer Patel, Innovation & Research Manager, FIFA

10:16 AM

Technology Across the Football Ecosystem

• Jose Saez, Innovation Manager & Business Developer, Real Betis Balompie • Perez Moodley, Vice President, D.C. United • Gonzalo Geronés, CEO, RondoAI Moderator: Kamillo Hunger Abbott, Business Developer & Operations Manager, GSIC

10:48 AM

Smarter AI on the World's Biggest Pitch

• Santiago Manso, Sport Vertical Director, Lenovo

11:00 AM

Motorsport at Full Speed: Sustainability, Real-Time Data and Digital Innovation

• Paul Jeauffreau, CEO, Ascension Motorsport • Pablo Pernía, Director of Communication, Circuit Ricardo Tormo • Wesley Dyk, Senior Quantum Solutions Architect, Quantum Computing Inc - QCi • Olli Rundgren, Chairman of Board, Rally Pitch Moderator: Carmen Ruano, Campus Director Madrid, ESBS European Sports Business School

11:32 AM

From Data to Decisions: A Player Analytics Case Study

• Lori Silverstein, Senior Vice President, Global Sales Data, Analytics, AI Solutions, Straive • Ritesh Aggarwal, Senior Vice President, Analytics & AI, Straive

11:49 AM

Startup Showcase - FBASE.Tv

• Iñaki Fernandez, Founder & CEO, FBASE.tv

11:54 AM

Startup Showcase - Oliver Sports

• Agustin Rozadas, CFO & Founder, Oliversports

12:01 PM

Advancing Racket Sports: Technology, Data and New Growth Opportunities

• Jethro Binns, Co-CEO, LevelTech • Alejandro de Gabriel, Chief Operating Officer, Copa Faulconbridge – ATP Challenger 175 • Alessandra Allen, Director, Technology Partnerships & Innovation, United States Tennis Association • Adrian Torres, CEO and Founder, Vest Padel Moderator: Jose Ardila, Americas Lead, GSIC

1:55 PM

Running and Mass Participation Sporting Events

• Paco Borao, Race Director, Valencia Marathon Trinidad Alfonso / Half Marathon Valencia Trinidad Alfonso Zurich • Malte Kittlaus, Co-Founder, Vertikal X

2:27 PM

Startup Showcase - NeuraShield

• Andrea Bracali, Chief Executive Officer, Neurashield Technology

2:41 PM

Learning from other Industries

• Zbigniew Lewicki, Chief R&D, Sustainability & Operations Officer, The Magnum Ice Cream Company • Maria Zaretskaya, Business Applications and Partnerships Officer, Space Solutions, European Space Agency • Nítida Pastor, Global Science Engagement & EU Medical DIrector, Reckitt Moderator: Lirone Glikman, CEO, Global Business Development Services & Speaker, The Human Factor

3:13 PM

Strategic Foresight for Sports - SF4 Sports Project Presentation

• Tolga Karayel, Doctoral Researcher, University of Turku

3:22 PM

Startup Showcase - RedFlag AI

• Max Eisendrath, Founder & CEO, RedFlag AI

3:29 PM

Solving Sport’s Shared Challenges: Protecting Media Rights and Unlocking Digital Revenue

• José Ignacio Carrillo de Albornoz, Audiovisual Anti-fraud Manager, La Liga • Anthony Manuguerra, Observatory Inforcement Service, EUIPO-European Union Intellectual Property Office Moderator: Juan Fuentes, Director Testing Lab, GSIC

4:01 PM

Startup Showcase- Wellk

• Aritz Guinea, CEO, WELLK

4:08 PM

Beyond Seasonality: How Cities Are Becoming 365 Sports Destinations

• Carles Aleix, Project Manager, Andorra Business • Taija Lappeteläinen, Program Manager, Sport, Health & Wellbeing Ecosystem, Jyväskylä • Sabina Rehmann, Head of Strategic Projects Economic Development and Promotion, Ville de Lausanne Moderator: Ben Avison, Editorial and Conference Director, Host City

4:40 PM

Startup Showcase- Mamba Outdoor

• Jürgen Zeitlberger, Managing Director & Co-Founder, MAMBA OUTDOORS, LLC

4:47 PM

Keeping Athletes on the Field: The Future of Injury Prevention and Performance Optimization

• Lavinia Alberi, CEO, VitalizeDX Moderator: Nicola Graham, Strategy Advisor in Sportstech

5:33 PM

The Future of Sports Tech Investment: Where Capital Meets Innovation

• Danny Cortenraede, Founder & Managing Partner, InStudio Ventures • Audra Shallal, Investor & Co-Chair, EBAN Sports • Javier Megías, COO, Zubi Labs Moderator: Juan Fuentes, Director Testing Lab, GSIC

6:12 PM

CLOSING REMARKS

9:50 AM

AI-Ready Leadership: Are You Ready to Lead in the AI Era?

• Silvia Dvorak, CEO and Co-Founder, The Future Talent

11:45 AM

Groundbreakers Pitch Sessions Juries

• Ali Shahr, Managing Partner, BV Sports Capital • Sahil Rikhye, Innovation Manager, Bologna CF 1909 • Audra Shallal, Investor & Co-Chair, EBAN Sports • Javier Sobrino, Former CIO, FC Barcelona • Iris Córdoba Mondejar, Co-Founder & Managing Director, GSIC • Danny Cortenraede, Founder & Managing Partner, InStudio Ventures • Sebastián Lancestremere, WW DT Partnerships & Sports Industry Managing Director, GSMO - Microsoft Corp, Microsoft • Niels Henrik Sørensen, Head of Sportstech, National Olympic Committee of Denmark • Joao Monteiro Fernandes, EMEA Fund Management, Plug and Play • Tomasz Kowalczyk, Head of innovation, Polish Football Association • Kike Puertolas, CTO, RC Celta • Javier Megías, COO, Zubi Labs